Americans Dissatisfied Consumers Against Honda
Americans Dissatisfied Consumers Against Honda
Honda gained the title of "2012 Full Line Automotive Brand of the Year" in the United States version of the 2012 Harris Poll EquiTrend ® study. Predicate is awarded to Honda by Harris Interactive Research Institute. They conducted a survey of 38.000 citizens of the United States regarding the level of satisfaction with one brand of cars sold in the United States. Honda managed to be the best with a value of 62.55% satisfaction rate.
Harris Poll EquiTrend ® Study is an assessment of the various brands that are held each year by Harris Interactive. They stated that a survey of tens of thousands of consumers in the United States are held online this proposed measure perceptions and level of familiarity (familiarity), and the quality and how the purchase of a brand.
In the past year, Honda is ranked third. Honda managed to climb two places to rank first in the year 2012. It is proved that the Honda brand is the brand of the car with the highest satisfaction rates in the United States. Harris Interactive is one of the leading companies engaged in market research in the United States for products, brands, markets, the performance of a company, as well as shareholders.
In the United States alone, Honda products are the mainstay of their sales are: Civic, Accord, CR-V, Fit, and several other models such as the Pilot, Ridgeline, Odyssey specifically marketed only in North America. Besides American Honda Motor also sell several models of hybrid cars such as the Civic Hybrid, CR-Z, and Insight. Besides Honda FCX Clarity is also the only electric-powered hydrogen cars first sold in the United States since the end of 2008. Not only was the middle of 2010, American Honda Motor introduced the Honda Civic GX natural gas-fueled.
Of all the brands of cars in the United States, Honda is a car brand of the most complete model line-up ranging from conventionally fueled cars, hybrid cars, electric-powered cars, hydrogen-fueled cars to natural gas. Moreover, in 2013 Honda will start marketing the Honda Fit EV is an electric car plug-in hybrid that Honda first introduced earlier in the event the Los Angeles Auto Show in 2010 ago.
Americans Consumers Honda
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Americans Dissatisfied Consumers Against Honda
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